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I agree that SXSW may collect, process and use my personally identifiable information (“PII”, e.g. name, e-mail address, etc.) provided by me for the purpose of my account creation as well as for me to purchase services or products offered by SXSW and its partners, including but not limited to the purchase of event credentials. I understand and agree that my PII will, for this purpose, be processed by SXSW in the United States at the servers hosting the SXSW website and that my PII may be transferred to, and processed by, SXSW’s partners to the extent required to provide the SXSW services or products in accordance with the SXSW Privacy Policy or the me Convention Privacy Policy, as applicable.